Four lessons on building trust online from the Consumer Conditions Scoreboard 2023
The European Commission’s Consumer Conditions Scoreboard 2023 report explores consumer trust focusing on data collection & targeted advertising, recommending transparency & consent as solutions.
Digital Advertising: A new era for privacy
The digital advertising industry has placed cookies, pixels, & other trackers on most browsers & devices, but a new era for privacy is coming
Cookie banners: 9 good practice tips from the German Government
The German government released “good practice” cookie banner guidelines, and we’ve summarized the 9 key points to ensure proper cookie consent
How AdTech is getting ready for the cookieless future
While first-party cookies are domain-specific and help websites gain insights into user interactions, third-party cookies are set by websites other than the one the user is visiting and are used for tracking users across websites and serving ads relevant to users’ needs and interests.
The cookieless future: Adapting to a privacy-first world
Explore the key drivers of change in digital marketing and provide four tips and the solution to help you grow in the cookieless future.
Using consent and preference management to drive e-commerce conversions
Discover how e-commerce companies use consent and preference management to build trust, gain deeper customer insight, and drive conversions.
Iowa’s Consumer Data Protection Act
This Iowa’s Consumer Data Protection Act blog covers the main provisions around “selling” personal data, working with processors, facilitating consumer rights, creating privacy notices, implementing security measures, processing sensitive data, and enforcement.
The importance of data privacy among US consumers
Understand why consumer data privacy matters and what can be done to protect US consumers’ rights regarding their personal information.
Are Facebook login and the Meta Pixel illegal under the GDPR?
Austria’s DPA found that websites using Facebook Login and Meta Pixel were breaching GDPR, in a case decided on 15th March.