Unify consent data into a centralized source of truth
Truly effective consent management requires synchronized customer data across devices, domains and platforms.
Cassie’s API-centric approach means you can connect to any 3rd party platform for one central source of truth, delivering unified data visibility, enhanced customer experiences and aligned communications that go beyond compliance.
Cassie saves teams from manual downloads or manual push-throughs of data that are vulnerable to error and delay
Operate at high speed
Any changes to data in any of your systems are communicated in near real time across multiple sources
Better visibility, unparalleled reporting
Cassie’s API integration allows you end-to-end visibility of all systems and processes for improved communication and reporting
Fully compatible with your existing MarTech systems
No matter what you’re using – PowerBI, HubSpot, Adobe, Marketo, Salesforce or any other platform – Cassie can centralize all of them for one single source of data truth.
With Cassie’s powerful, innovative and secure API platform, you can easily connect all your systems together to ensure that data flows seamlessly.
Proven, scalable and fully auditable
Whether you are creating consent preferences or building your own self-service portal, there will be an API to help you.
Cassie audits everything. Your data is never changed but overlayed with new data: This means that you have an accurate and comprehensive record of any actions your customers take.
We use autoscaling in every tier of the Cassie architecture; from the serverless data tiers, through the API logic tier and up to the client-facing services.
With Cassie, your teams are empowered
Cassie is delivered with a feature rich software development kit (SDK) to support you in developing applications and make integrations simpler to effect.
Learn about Cassie’s extensive catalog of API endpoints
Cassie has an extensive catalog of API endpoints accessible by 3 Master processes; Authentication, Update and Lookup. All endpoints can be accessed via these master processes and critically, they can be tailored using configuration rather than code. This drives flexibility and speed to market.
Cassie currently has over 350+ pre-built API endpoints allowing connections to all of the most popular business tech stack systems. This includes CRMs like Salesforce and Dynamics, as well as marketing and automation platforms like Mailchimp and HubSpot. In addition to these, Cassie can also connect to multiple e-commerce based systems such as WooCommerce, Shopify and BigCommerce, alongside server-based platforms including SAP, AWS and Azure.
The Cassie API is highly robust, with References available to provide a comprehensive API for our transactional (TAPI) and system (SAPI) APIs, enabling you to explore, understand and interact with the Cassie API. The Cassie API is organized around REST. Our API has predictable resource-oriented URLs, accepts form-encoded request bodies, returns JSON encoded responses, and uses standard HTTP response codes, authentication, and verbs. You can use the Cassie API in both Live & UAT modes, which allows you to test without affecting your live data.
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