Cassie is the CMP that puts you in control. It’s built for large organizations with complex requirements to collect granular user preferences in line with global regulations and connect high-volume data across devices, systems and users for one centralized source of truth.
Cassie manages over 1.2 billion customer records around the world
Built for high-volume, high-complexity, high-velocity data, Gartner recognizes Cassie as a Privacy and Consent Management leader. Get access to the Gartner Market Guide for Consent and Preference Management now.
Cassie’s Consent and Preference Management features empower the end user to make their own decisions regarding their data being processed and handled, leading to more holistic and personalized experiences.
Cassie enables organizations to drive loyalty, engagement and sales through a deeper insight into customer preference across all channels.