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Consent and Preference Management Platform

Cassie is the CMP that puts you in control. It’s built for large organizations with complex requirements to collect granular user preferences in line with global regulations and connect high-volume data across devices, systems and users for one centralized source of truth.

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Gartner Market Guide 2024 About Us

Cassie manages over 1.2 billion customer records around the world

Built for high-volume, high-complexity, high-velocity data, Gartner recognizes Cassie as a Privacy and Consent Management leader. Get access to the 2024 Gartner Market Guide for Consent and Preference Management now.

Read the 2024 Gartner Market Guide

Cassie’s core platform features

Consent Management

Consent Management

Collect user consents across all devices and environments.

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Preference Management

Preference Management

Enable personalized user experiences that drive revenue.

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Cookie-Management

Cookie Management

Optimize cookie opt-ins with complete control over your cookie banner.

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Idenitity Service

Identity Service

Learn who’s visiting your site to build stronger customer relationships.

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Connector Service

Connector Service

Connect consent data across tech stack systems in real time for a centralized source of truth.

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Data Export

Data Export

Access and export your data on your terms.

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DSARs

DSARs

Enable your customers to exercise their right to privacy.

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RoPA

RoPA

Ensure you have an accurate and detailed record of all your processed data.

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APIs

APIs

Push consent and preference updates to any system in your tech stack seamlessly with over 350+ prebuilt API integrations.

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“At Cassie, we believe successful customer relationships begin with respect for customers’ data. There are smart, legal and ethical ways to collect, query and use customer data to drive revenue – and at Cassie we make it simple not only to stay compliant, but to build customer trust and relationships.  We are boutique by design because that allows our team to provide personalized attention and customized solutions to each of our clients. This is crucial as we are the driving force behind consent and preference management for some of the world’s biggest Fortune 500 brands.” 

Nicky Watson – Founder and Chief Architect (Cassie) 

Create trust through transparency

Cassie’s Consent and Preference Management features empower the end user to make their own decisions regarding their data being processed and handled, leading to more holistic and personalized experiences.

Cassie enables organizations to drive loyalty, engagement and sales through a deeper insight into customer preference across all channels.

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Consent management - Manage all consents seamlessly across high volume and complex data

Solutions

See why Compliance, IT and Marketing teams choose Cassie as their long-term compliance solution.

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Case Studies

Case Studies

Discover how Cassie has helped high-volume data businesses build more profitable customer relationships

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Resources

Resources

Read our blogs, guides, data sheets and analyst reports for the most accurate and information on data privacy

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Consent and Preference Management Reviews

“A very strong privacy and consent solution for all verticals. It performs well in all areas and offers exceptional control for end-users over their data.”

KuppingerCole Analysts, 2022 Report for Privacy and Consent Management
Consent and Preference Management Reviews

‘’The migration was part of a much wider program of work which made it a complicated delivery. Despite these added complexities, the Cassie migration was flawlessly managed. The team’s support, responsiveness, expertise and helpful attitude meant that I had utter confidence in this part of the program and the management of the delivery confirmed that I was right to have such confidence.’’

Jon Underwood UK Data Programme Manager, LexisNexis
Consent and Preference Management Reviews

“The capabilities of Cassie are unmatched: its flexibility, scalability, and granularity make it unique. I am confident that this technology won’t just solve our current challenges but will serve us for the next five years and beyond.”

Solutions Architect Automotive client

‘‘Fully customizable, Cassie has developed a deep and rich feature set across all four service categories especially where integration is concerned, equally handling data from legacy systems through data loader functions and complex CRM APIs.’’

Market Guide for Consent and Preference Management, Gartner