Resources

Guides

Here you’ll find all our Cassie guides that highlight new or upcoming advancements around data privacy, and more importantly what you can do to tackle or embrace them.

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All guides Consumer Brands Cookies Financial Services Healthcare Higher Education Marketing Risk and Compliance

Consent and Preference Management RFP template

Download our Consent and Preference Management Platform Request for Proposal (RFP) template to select the best CMP vendor for your needs.

Cookies | Marketing

Cookie compliance for mobile

Understand the challenges of cookie compliance for mobile and how Consent Management Platforms can solve those problems.

Healthcare | Risk and Compliance

Mastering data privacy and consent in healthcare: Your essential guide to the top 10 considerations

Learn what a Consent Management Platform is and how does it supports healthcare providers manage, protect and store patient data?

A guide to mastering the acronyms of data management

Marketing

Data management tools: A guide to mastering the acronyms

Read our latest data management tools guide for marketers to tackle the new era of regulations and shifting consumer expectations.

Healthcare | Risk and Compliance

HIPAA compliance: Expectations vs. reality

What is a Consent Management Platform and how does it help healthcare providers achieve HIPAA compliance.

Risk and Compliance

The path to compliance

As more global legislations take effect, your organization is responsible for ensuring you meet the obligations and frameworks. This guide will help you on your path to compliance.

Consumer Brands | Marketing

How hyper-personalization boosts engagement and increases revenue

Learn what the biggest challenges are when it comes to personalization and understand how preference management powers sustainable engagement and revenue.

Financial Services

Why the financial sector is struggling to manage customers’ private data

Read our latest guide to understand the biggest challenges banking and financial institutions face around data privacy.

Marketing

What is a Consent and Preference Management Platform and more importantly do I need one?

What is a Consent and Preference Management Platform and how it keep companies compliant, brands visible, and consumers in control.

Guide The challenges universities face when recruiting international students

Higher Education

The challenges universities face when recruiting international students guide

Understand how to increase applicant numbers with preference management software and how to deliver personalized student experiences based on the collected preference information.

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