Gartner® report: Hype Cycle™ for Digital Marketing, 2022
“Digital marketing leaders are emphasizing cross-functional data integration and prioritizing technology to improve customer experience, improve personalization and drive conversions. Use this Hype Cycle™ to identify technologies to help you manage evolving market conditions.”
The Hype Cycle™ for Digital Marketing, 2022 is usually only available to Gartner clients, but for a limited time, we are pleased to offer complimentary access to the full report.
We are proud to be recognized as a sample vendor in the following Hype Cycle™ reports for our consent and preference management solution. If you’d like to read any of the following, get in touch with us today.
Please note that ‘Syrenis’ is recognized as ‘Cassie’ in the following reports:
2022 Gartner Hype Cycle for Digital Marketing
2022 Gartner Hype Cycle for Digital Commerce
2022 Gartner Hype Cycle for Legal and Compliance Technologies
2022 Gartner Hype Cycle for Privacy
2022 Gartner Hype Cycle for Life Science Commercial Operations
2022 Gartner Hype Cycle for Digital Government Services
2022 Gartner Hype Cycle for Digital AdvertisingGartner, Hype Cycle for Digital Commerce, Sandy Shen, 11 July 2022
Gartner, Hype Cycle for Legal and Compliance Technologies, Zack Hutto, Chris Audet, 1 August 2022
Gartner, Hype Cycle for Privacy, Bernard Woo, Bart Willemsen, 2 August 2022
Gartner, Hype Cycle for Life Science Commercial Operations, Animesh Gandhi, 18 July 2022
Gartner, Hype Cycle for Digital Government Services, Arthur Mickoleit, Alia Mendonsa, Daniel Snyder, 1 August 2022
Gartner, Hype Cycle for Digital Advertising, Mike Froggatt, Mike McGuire, Claudia Ratterman, 26 July 2022GARTNER and Hype Cycle are a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and are used herein with permission. All rights reserved.
Gartner does not endorse any vendor, product or service depicted in its research publications and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.