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Gartner® Market Guide for Consent and Preference Management for Marketers

“Central to most privacy laws is the challenge of providing users with clarity and control over their personal information and how it is used. Digital marketing leaders need a clear overview of the consent and preference management ecosystem to design experiences that meet this challenge.”

The Market Guide for Consent and Preference Management for Marketers is usually only available to Gartner clients, but for a limited time, we are pleased to offer complimentary access to the full guide.