What is GDPR compliance?
Posted: September 20, 2022
The General Data Protection Regulation (GDPR) is an EU regulation that sets out regulations for the handling and protection of personal data. It applies to all organizations located in the European Union, as well as those who do business with individuals in the EU. GDPR compliance is essential for any organization that deals with personal information from customers or employees within the EU.
To comply with GDPR, businesses must implement measures to protect personal data from unauthorized access and use. This includes preventing accidental or malicious destruction, loss, alteration, disclosure of confidential information or other misuses. Businesses should also ensure they use secure data transmissions methods such as encryption and authentication protocols when transferring sensitive information between systems. They should also be aware of the need for data portability, meaning individuals can request their personal data and transfer it to another location or system.
Organizations must also ensure that they keep accurate records of how they process personal data, who has access to the information, and what measures they have taken to protect it. They should also be familiar with the rights of individuals under GDPR, which include the right to be informed about how their data is being used, correct inaccurate or incomplete information, delete their data upon request, and object to automated decision-making processes. Compliance with these regulations requires organizations to review existing policies and procedures related to personal data management and update them as necessary.
GDPR compliance is essential for businesses operating in the EU; failure to comply can lead to serious penalties, including fines of up to 4% of global turnover or €20 million (whichever is higher). To ensure compliance, organizations should assess their data protection policies and measures regularly, as well as seek out professional advice where needed. Taking the necessary steps now will help prevent costly mistakes in the future.
What’s the biggest GDPR fine to date?
In July 2021, Amazon announced that it has been fined 746 million euros ($886 million) for violating the EU’s General Data Protection Regulation (GDPR) rules on how to process personal data.
Amazon is by no means the first large company to fall foul of the EU’s General Data Protection Regulation (GDPR), but this fine is the largest there has been since the law came into effect in 2018 – and by a very significant margin.
Why Cassie is the best compliance solution for GDPR
Cassie has been helping global businesses achieve compliance for many years.
We are truly unmatched when it comes to achieving compliance in ways that also help businesses deliver against commercial objectives.
Choose Cassie for compliance without compromise
Most Consent and Preference Management Platform (CMP) providers offer templated solutions for legislation compliance: it may be true that you’ll become ‘compliant’ quickly; however, you will have to fit your business rules and workflow around the vendor’s template, legal interpretations and assumptions.
With Cassie, you’re not just solving today’s compliance problem but anticipating the solutions for tomorrow. Cassie can support you as your business grows.
With Cassie, you don’t choose between achieving compliance or increasing revenue; they go hand in hand.
Save time with smart consent audits for any legislation
The enactment of data privacy laws like GDPR and CCPA has brought about a significant improvement in consumer choice by empowering them with stronger data rights and increased online security. Cassie helps global organizations in attaining regulatory compliance without having to sacrifice their business objectives.
Manage compliance according to your business rules
Cassie has the flexibility to provide the data structure you need to ensure that your compliance journey never gets in the way of your business strategy
Go beyond GDPR compliance with Cassie
By going beyond compliance and actively championing the protection and respect of customer data, you’ll build long-lasting trust. We believe respected customers spend more and become loyal brand advocates.
Want to learn more about GDPR compliance
Read our Cassie GDPR Guide to learn how GDPR impacts any company that processes the personal data of data subjects residing in Europe.