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This article delves into the landscape of US data privacy laws and what retailers need to do to keep up with the evolving nature.
Retail Media Networks offer a channel to connect with customers directly to drive growth, but it comes with a catch. We discuss these risks.
The final part of this three-part series looks at the two new consumer rights proposed in the CPPA’s draft ADMT regulations.
Universities embrace contextualized admissions for fairness/diversity but require consent and preference management to maximize effectiveness.
This article discusses how car manufacturers can protect customer data, with 80% of customers saying that brands need to be more transparent.
Part two of a three-part series explores one of the three obligations the CPPA hope to impose on businesses using ADMT: The “pre-use notice”.
With Sephora recently being hit with a fine for breaching CCPA, this blog explores the current state of data privacy in retail and how brands can protect data.
2023 saw 5 new privacy laws take effect across the United States with 7 passing for law. Here’s a summary of privacy law developments in 2023.
We review why consent and preference management system is necessary for a strategic shift in student communication in higher education.
This three-part article examines what activities are covered under the CPPA’s new drafted regulations and how it impacts those affected by CCPA.