Compliance
APP
Australian Privacy Principles (APPs) are the cornerstone of the privacy protection framework in the Privacy Act.
Cassie helps you achieve compliance without you having to compromise your business goals.
What are the Australian Privacy Principles?
The Australian Privacy Principles (APPs), are privacy laws that apply to any organization or agency the Privacy Act covers.
Their goal is to establish standards for the collection and handling of personal information (as defined by the Act) by Commonwealth agencies.
There are 13 principles in the APP framework and relate to organizations needing to make customers aware of how their personal information is being collected/used/shared and giving customers the right to access their data on request.
Does your business need APP compliance?
APP applies to government agencies and private organizations that deal with the personal information of Australian residents and have an annual turnover of more than $3 million (subject to exceptions). This includes the collection, use, and disclosure of personal data.
The guidelines apply to any organization covered by The Privacy Act.
Small business operators, political parties, state/territory authorities are a few examples of organizations that are not covered by APP (with exceptions).
Download our ‘data myths and misconceptions’ research report
Read our ‘data myths and misconceptions’ report to build an understanding behind why the majority of U.S consumers are wary about the security of their online data. This report covers:
- Whether or not U.S. consumers find the most popular data protection measures to be effective
- How aware consumers are in regards to the personal information that can be collected by companies
- If consumers keep up to date with data privacy legislations
- How companies can build customer trust by respecting data and being transparent with consumers
Why choose Cassie?
Most consent management providers offer templated solutions so that you can ensure compliance. This might sound good and exactly what you’re after, but you’ll have to sacrifice your business goals to achieve this.
With Cassie’s CMP you can be confident in knowing that you’ll be compliant with APP, The Privacy Act, and other relevant regulations without having to jeopardize business aims and objectives. As well as achieving compliance, you’ll be able to build trust and loyalty with your customers by offering transparency.
Protect individual privacy
Allow end users to take control of their preferences with granular consent controls enforced across domains, devices and platforms
Avoid fines and brand damage
Cassie enables organizations to meet the complex requirements of APP and mitigate risk with a robust framework for managing consent, avoiding severe penalties and reputational damage
Pass audit inspections
Be prepared for compliance audits with demonstrable tracking and complete history logs, alongside advanced RoPA and DSAR modules to improve efficiencies and assess risk
Ensure data security
Cassie is SOC 2 certified, assuring organization’s data is safeguarded from unauthorized access or breaches with industry-leading encryption protocols and practices
Centralized source of truth
Use Cassie to honor and enforce consent data via APIs and integrations at high volume, in real-time for APP compliance across your tech stack (CRMs, CMS, marketing automation tools, BI tools)
Complex consent made simple
For every consent captured, Cassie can store unlimited key value pairs of additional information against those consents to unlock scalable, granular consent management
