The US data privacy legislative landscape is becoming increasingly fragmented, and organizations that operate in or do business with the USA need to keep track of the new legislation that is being planned.
From July 2024, you’ll need to recognize a “universal opt-out” mechanism, selected by the consumer, that provides an indication of the consumer’s desire to opt out of targeting advertising.
Discover how our leading cookie and consent and preference management solution CASSIE can help you create a cookie banner and opt-out mechanism to comply with the privacy laws of Canada.
The Global Privacy Control (GPC) is a technical specification that allows users to signal their cookie preferences across websites.
The Province of Quebec has passed a new law regarding data protection & privacy that will impact any organization operating in Canada.
As online tracking prevention hampers the identification and profiling of web visitors, we look at how you can respond to Apple’s ITP.
Creating a Higher Education sector for all, learn how CMPs can support universities to hit their WAP targets
Apple’s Mail Privacy Protection feature rolls out with iOS 15, iPad OS and macOS Monterey and it could have major implications for your email marketing campaigns. This article will look at what Mail Privacy Protection means for email marketers.
With significant changes to tracking technology, many are looking for more reliable and sustainable sources of customer data. That’s where “zero-party data” comes in.
This blog will explain the concept of a “walled garden”, look at the pros and cons of using a walled garden for publishers, and consider whether those walls are likely to come down, or get higher.